Tender is a project of William and Deborah Kroll, working from our home in the West Country. The Tender Stores are online only; we don’t have a bricks & mortar shop to visit.

For all enquiries please contact William at News and photos are posted on the Tender Co. superfuture thread, where you are welcome to join the discussion.


Tender Stores carries a very limited stock of Tender, GS/TP, Whooper, and Sleeper brands – sometimes just one piece of a style. Although we occasionally remake designs, we cannot promise if or when this will happen. If you are interested in a particular item currently showing as out of stock, please contact us.

Tender’s seasonal main line of clothing and accessories is available in a wide range of sizes from these stockists: